Looking to break into a social media career? Here’s pretty much
everything you need to know about the job and the people who do it every
day. Nearly 80% of corporations use social media, so there’s plenty of
opportunity for aspiring strategists — especially as the other 20% get
on board.
Step 1: Get a Twitter account — 100% of social media
managers represented in the survey have one, and you have to know the
lay of the land if you’re going to innovate and build a brand on said
land.
Step 2: Be ready to wear many hats. When it comes to
social media, there’s a lot to tackle, including crafting actual posts,
analyzing metrics, training and managing a team, spearheading
campaigns, working with agencies and managing a budget.
Want to know if you’re cut out for it? In the
infographic below, you’ll see the personality traits, education, career
paths and responsibilities of today’s successful social media
strategists. Statistics were pulled from LinkedIn data, as well as job
listings for positions in the field.
| Posted by Azziet Singh follow me on twitter |